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11/29/2023 - The American Advertising Federation (AAF), the “unifying voice for advertising,” announced today the inductees into the 2024 AAF Advertising Hall of Fame (AHOF).
07/10/2023 - Teams are set and the drag car build projects are in progress for the Dodge Direct Connection Grudge Race, scheduled to take place during the annual MotorTrend Presents Roadkill Nights Powered by Dodge horsepower festival on Saturday, August 12, 2023, in downtown Pontiac, Michigan.
08/05/2021 - As the “Talladega Nights: The Ballad of Ricky Bobby” marks its official 15th anniversary this week, Dodge is following up the brand’s hit 2020 “Family Motto” initiative with the all-new “Life Lessons” campaign. “Life Lessons” debuts a 30-second spot across television, in addition to a 60-second version and shorter forms across digital.
02/12/2016 - The YouTube AdBlitz™ 2016 results were announced this morning (2/12), with the Jeep brand taking the top automotive spot with its awarded “Portraits” spot. (“Portraits” took the #6 overall position out of 74 total commercials voted upon in the annual poll).
12/04/2015 - The FIAT brand was awarded the esteemed The Joe award for its Fiat 500X "Blue Pill" commercial. The award, selected by local journalists, was presented during the annual awards show this past Wednesday, Dec. 2. The Ram Truck brand received a total of nine awards across television and online, including multiple CRAFT awards for its 2015 “Courage Is Already Inside” campaign, celebrating the character of strong women who have worked hard to overcome the odds to achieve their goals, in addition to a music accolade for its campaign "Roots and Wings."
02/13/2015 - The YouTube AdBlitz™ results were announced this morning, with FCA US taking two out of the Top 5 positions. Out of 65 total commercials voted upon in the annual poll, Dodge brand’s “Wisdom” took the #3 overall position and Jeep® brand’s “Beautiful Lands” placed #5 overall. FCA US is the only advertiser (and automaker) to finish in one of the top three positions in the YouTube AdBlitz™ poll in each of the past five years.
02/02/2015 - The annual USA TODAY Ad Meter results are in, with FCA US LLC taking three of the Top 15 spots in the annual poll, and placing #1 in the automotive category. “The FIAT 500X Blue Pill” took the #3 position overall (and #1 in automobile category); Dodge brand’s “Wisdom” took the #6 position (the #2 spot in automobile category) and Jeep® brand’s “Beautiful Lands” placed #15 overall (and #5 spot of all automobile brands).
02/01/2015 - The global launch of FIAT brand’s newest vehicle, the all-new 2016 Fiat 500X crossover, and Dodge brand’s 100th anniversary, the only American Fiat Chrysler Automobiles N.V. brand to achieve this major milestone, were celebrated in the first two of three videos FCA US LLC aired in tonight’s Super Bowl XLIX telecast.
04/17/2014 - The Dodge brand is celebrating its 100th anniversary with a new video starring centenarians, which debuted yesterday (Thursday, 4/16) during the New York International Auto Show. The video has quickly become a viral hit, amassing more than 4,444,714 views in less than 24 hours.
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