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11/29/2023 - The American Advertising Federation (AAF), the “unifying voice for advertising,” announced today the inductees into the 2024 AAF Advertising Hall of Fame (AHOF).
02/12/2016 - The YouTube AdBlitz™ 2016 results were announced this morning (2/12), with the Jeep brand taking the top automotive spot with its awarded “Portraits” spot. (“Portraits” took the #6 overall position out of 74 total commercials voted upon in the annual poll).
08/26/2015 - The ongoing collaboration between FCA US and New York and Hollywood’s top music labels has pushed the automaker’s presence in official YouTube music videos to a record 2.5 billion views and climbing.
02/13/2015 - The YouTube AdBlitz™ results were announced this morning, with FCA US taking two out of the Top 5 positions. Out of 65 total commercials voted upon in the annual poll, Dodge brand’s “Wisdom” took the #3 overall position and Jeep® brand’s “Beautiful Lands” placed #5 overall. FCA US is the only advertiser (and automaker) to finish in one of the top three positions in the YouTube AdBlitz™ poll in each of the past five years.
11/24/2014 - Chrysler Group LLC teamed up with Universal Music Group’s Interscope Records during last night’s American Music Awards to present viewers with a one-time-only television experience, featuring songs from some of the music industry’s biggest artists. The vehicles spotlighted in the commercials were the all-new 2015 Chrysler 200, the 2015 Dodge Charger SRT Hellcat, the 2015 Jeep Wrangler Rubicon, the 2015 Ram 1500 and the 2015 Fiat 500L.
02/15/2014 - For the fourth consecutive year, one of the Chrysler Group’s commercials debuting during the Super Bowl ranked as the #1 automotive commercial by viewers in the 2014 annual YouTube Ad Blitz contest. The Chrysler brand’s two-minute “America’s Import,” featuring legendary American musician/singer/songwriter Bob Dylan – who in a collaborative first for the artist – not only appeared in the commercial and provided one of his tracks, “Things Have Changed,” but also narrated the apologue that celebrates "America's Import."
11/30/2012 - Olivier Francois, Chief Marketing Officer, Chrysler Group LLC, was named the “Grand Brand Genius” by Adweek at its 2012 Brand Genius Awards event Nov. 28 in New York City. The annual event honors Brand Genius winners across a diverse range of product categories and recognizes those whose exceptional accomplishments stand out among the most creative, colorful and successful marketers.
11/13/2012 - The Detroit choir Larry Callahan and Selected of God, featured in the highly watched and awarded Chrysler brand 2011 Super Bowl commercial “Born of Fire,” will release a new CD on Tues., Nov. 13 titled “The Evolution II.” The new CD, available at select retailers, features 10 new tracks, including a gospel version of “Lose Yourself.”
06/21/2012 - Chrysler Group LLC Chairman and CEO Sergio Marchionne has been named a Michiganian of the Year for 2012 by The Detroit News. The award honors individuals who exemplify excellence, courage, determination and passion.
02/22/2012 - The Chrysler brand has introduced a new line of “Imported from Detroit™” (IFD) merchandise, which is available for sale now. The collection features fresh new graphics and more than 60 all-new items.
10/18/2011 - Chrysler Group LLC announced today that it will invest $165 million to add a new one million square-foot body shop to its Sterling Heights (Mich.) Assembly Plant. This follows an announcement in December 2010 that the Company would invest nearly $850 million in a new paint shop for the plant and brings Chrysler Group’s total investment in its U.S. facilities to nearly $3.5 billion since June 2009.
09/11/2011 - The Academy of Television Arts & Sciences awarded the 2010-2011 Creative Arts Primetime Emmy Awards for programs and individual achievements at the 63rd Emmy Awards presentation. An Emmy was awarded to the Chrysler brand’s 2011 Super Bowl commercial "Born of Fire." The awards took place on Saturday, Sept 10 at the Nokia Theatre in Los Angeles.
08/02/2011 - Chrysler Brand and Eight Mile Style LLC, a Detroit-based publisher of Eminem compositions, have partnered to release a gospel version of “Lose Yourself,” available now for download on iTunes. The song is performed by “Selected of God,” the choir featured in the Chrysler brand Super Bowl commercial “Born of Fire.”
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