Grand Cherokee Newsroom

Jeep® Brand Launches All-new Advertising Campaign for the ‘Most Awarded SUV Ever” - the 2011 Jeep Grand Cherokee

July 17, 2011 Since its introduction, the 2011 Jeep® Grand Cherokee has captured 30 awards from an array of opinion-leading publications, television and on-line media outlets, journalist associations and industry organizations making it the most awarded SUV ever. The Jeep brand is celebrating the vehicle’s award-worthy success by kicking off an all-new advertising campaign today that will feature, for the first time, the Jeep Grand Cherokee Overland Summit model. The 2011 Jeep Grand Cherokee continues to evolve and carve out a refined and unique place in the automotive marketplace, the numerous awards and claims are proof that this legendary icon only continues to improve.

The 2011 Jeep Grand Cherokee – Ultimate Blend of Legendary Capability and On-road Refinement

June 22, 2011 Nearly two decades ago, Jeep® invented the premium sport-utility vehicle (SUV) segment with the introduction of the Jeep Grand Cherokee. More than 4 million sales later, Jeep improves the formula and delivers the ultimate combination of Jeep 4x4 capability and on-road refinement with the all-new 2011 Jeep Grand Cherokee.

Jeep® and Mopar® Brands Take Home Honors at Direct Marketing Association of Detroit’s Annual Target Awards

May 26, 2011 Chrysler Group LLC’s Jeep® and Mopar® brands took home top honors at the Direct Marketing Association of Detroit’s Annual Target Awards held Tuesday, May 24. The awards celebrate creative excellence, as well as outstanding performance, in the area of direct marketing. The campaigns were created in partnership with Meredith Integrated Marketing of Southfield, Mich.

Chrysler Brand named “Top Popular Brand” in 2011 AutoPacific Vehicle Satisfaction Awards; Chrysler Town & Country and Jeep® Grand Cherokee Capture Category Wins

May 18, 2011 The Chrysler brand today was named the “Top Popular Brand” in AutoPacific’s 15th annual Vehicle Satisfaction Awards. In addition, the new 2011 Chrysler Town & Country and the all-new 2011 Jeep® Grand Cherokee were named winners in the “Minivan” and “Premium Mid-size SUV” categories, respectively.

Accolades Keep Rolling in for All-new 2011 Jeep® Grand Cherokee

April 13, 2011 Since arriving in dealer showrooms last summer, the premium icon of the Jeep® brand – the all-new 2011 Grand Cherokee – has captured 29 awards from an array of opinion-leading publications, television and on-line media outlets, journalist associations and industry organizations.

All-new 2011 Jeep® Grand Cherokee and Dodge Charger Win Ward’s “10 Best Interiors” Award

April 10, 2011 Two of Chrysler Group LLC’s most iconic and all-new vehicles, the 2011 Jeep® Grand Cherokee Overland Summit and 2011 Dodge Charger Rallye Plus, each won the prestigious Ward’s “10 Best Interiors” award, affirming that the company’s leadership in interior designs and quality execution are among the elite in the world.

2011 Jeep® Grand Cherokee Named “Northwest SUV of the Year”

April 3, 2011 The Northwest Automotive Press Association (NWAPA) has named the all-new 2011 Jeep® Grand Cherokee the “Northwest 2011 SUV of the Year,” giving praise to its comfort and capability in all kinds of driving situations. NWAPA journalists also recognized the Jeep Grand Cherokee as winner of its “Best Off-Road SUV” award.

Jeep® Grand Cherokee Wins 2011 Rocky Mountain Automotive Press Association SUV of the Year Title

March 29, 2011 The Rocky Mountain Automotive Press (RMAP) association today named the all-new Jeep Grand Cherokee its 2011 SUV of the year. Comfort on-road, toughness off-road, and impressive quality throughout were all attributes cited by voting journalists.

All-new 2011 Jeep® Grand Cherokee Named Official Winter Vehicle of New England

February 17, 2011 The all-new 2011 Jeep® Grand Cherokee has been named the Official Winter Vehicle of New England by the New England Motor Press Association (NEMPA), adding to its growing list of prestigious awards.

All-new 2011 Jeep® Grand Cherokee Captures 2011 MotorWeek Drivers’ Choice Award for Best Large Utility

February 8, 2011 The all-new 2011 Jeep® Grand Cherokee has earned MotorWeek’s respected Drivers’ Choice Award for Best Large Utility. Every year for the last 30 years, MotorWeek has reviewed the state of the automotive business, and judged the best new trucks of the year. The annual Drivers’ Choice Awards looks at vehicles from a buyer’s point of view. Scoring takes into account trends, innovations, value and reliability to produce a list of winners that makes sense and can be used as a practical guide for car shopping.

Statement in Response to All-new 2011 Jeep® Grand Cherokee Nomination for "North American Truck of the Year"

December 15, 2010 The following statement can be attributed to Mike Manley, President and CEO – Jeep® Brand, Chrysler Group LLC: "We are delighted that the all-new Jeep Grand Cherokee has been named a 2011 North American Truck of the Year finalist. Consumers are clearly noticing the unique blend of on-road driving dynamics, capability, efficiency and craftsmanship that our premium Jeep icon delivers. We're pleased this respected, opinion-leading group of journalists recognizes the Jeep Grand Cherokee's attributes as well."

All-new 2011 Jeep® Grand Cherokee Captures Esteemed “Four Wheeler of the Year” Award from Four Wheeler Magazine

December 2, 2010 The all-new 2011 Jeep® Grand Cherokee – the premium icon of the Jeep brand – has captured the prestigious “Four Wheeler of the Year” award. The award is given annually by the editors of Four Wheeler magazine – a leading off-road enthusiast publication.

All-new 2011 Jeep® Grand Cherokee Named “2011 Internet Truck of the Year”

December 1, 2010 A jury of 15 automotive journalists (the “Internet Pros”) and thousands of consumers (“Average Joes”) have awarded the all-new 2011 Jeep® Grand Cherokee the second-annual “Internet Truck of the Year.” Both the journalist jury and the voting consumers chose the Grand Cherokee as the winner.

All-new 2011 Jeep® Grand Cherokee Named "2011 Urban Truck of the Year"

November 29, 2010 Editors of Decisive Auto magazine and a panel of 15 independent automotive journalists have chosen the all-new 2011 Jeep® Grand Cherokee as Decisive Media’s “Urban Truck of the Year.”

Jeep® Expands Vehicle Lineup with New Grand Cherokee and Liberty Models

November 15, 2010 A pair of new Jeep vehicles – the Jeep® Grand Cherokee Overland Summit and the Jeep Liberty Jet – make their debut today here at the Los Angeles Auto Show. Both vehicles expand the reach of the iconic brand’s lineup, offering legendary Jeep capability in new, unique, premium editions.

All-new 2011 Jeep® Grand Cherokee Named "SUV of Texas" by Texas Auto Writers Association

October 23, 2010 Dozens of journalists representing the Texas Auto Writers Association (TAWA) spent two days driving the industry's newest sport-utility vehicle lineup late last week, over a variety of on-road and rugged off-road terrain. When the dust settled and ballots were counted, the all-new 2011 Jeep® Grand Cherokee was named "SUV of Texas" by the influential group of automotive journalists.

Mopar® Offers More Than 60 Accessories for All-new 2011 Jeep® Grand Cherokee

October 3, 2010 From live, mobile TV to tubular side steps, Mopar® is the one-stop shop for accessorizing the all-new 2011 Jeep® Grand Cherokee. Mopar offers cutting-edge technology, quality-tested parts and accessories, and catalogs full of innovative features

Jeep® Brand Advertising Campaign Comes to Life as Chrysler Group LLC Headquarter’s Building is Wrapped With Tagline and the All-new 2011 Jeep Grand Cherokee

June 20, 2010 When the Jeep® Brand revealed their new advertising spot and tagline for the all-new 2011 Jeep Grand Cherokee, reflecting the return of American craftsmanship, quality and personal pride, it resonated throughout the company as it represented a new way of thinking and operating. In fact, the new advertising spot made such an impact with consumers on the company’s social media sites and blogs, the Jeep brand now proudly displays it along with a huge image of the Jeep Grand Cherokee on the front of the Chrysler Group Headquarters.

All-new 2011 Jeep® Grand Cherokee Inventor of the SUV Hits the Sweet Spot of Real-world Capability and On-road Refinement

June 20, 2010 Nearly two decades ago, Jeep invented the premium sport-utility vehicle (SUV) segment with the introduction of the Jeep Grand Cherokee. More than 4 million sales later, Jeep improves the formula and hits the sweet spot of Jeep 4x4 capability and on-road refinement with the all-new 2011 Jeep Grand Cherokee.

All-new 2011 Jeep® Grand Cherokee Advertising Debuts; Celebrates the Return to True American Craftsmanship

June 9, 2010 The all-new 2011 Jeep® Grand Cherokee is a symbol of the new Chrysler Group and the first all-new vehicle to come during the alliance with Fiat SpA. The first advertising spot for the Jeep Grand Cherokee, scheduled to air Friday, June 11, takes viewers through a time when America was known for craftsmanship, quality and personal pride – something that has been missing in this country and the automotive industry, until now.

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