Game On: Dodge Releases First “Dodge Horsepower Challenge” Question

  • First weekly “Dodge Horsepower Challenge” question, announced by professional athlete, pro wrestler and automobile aficionado Bill Goldberg, is now available online at www.Dodge.com
  • The answer to the first Challenge question will be available on Dodge.com one week from its release, on Tuesday, Nov. 12 at 8 a.m. ET
  • One clue per day, in the form of hidden hashtags in imagery, will be given across the Dodge brand’s Twitter and Instagram channels to help narrow down the multiple choice options
  • Five lucky Dodge enthusiasts have the chance to take home a special-edition TorRed Dodge Challenger SRT Hellcat Redeye 
November 5, 2019 , Auburn Hills, Mich. -  Dodge fans can now get in on the game – the big horsepower game – as the brand officially launches the Dodge Horsepower Challenge and the chance to win one of five special-edition TorRed Dodge Challenger SRT Hellcat Redeye models.
 
Dodge announced last week that the brand will welcome five new owners into the Brotherhood of Muscle with the “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers.” The first challenge question is available now online at www.Dodge.com. Every week for the next five weeks, one lucky Dodge enthusiast will have the chance to become the proud owner of one of these special-edition Challenger SRT Hellcat Redeye models. The key to being eligible to win a Challenger lies in answering at least one of the weekly multiple choice challenge questions correctly. 
 
Week 1 “Dodge Horsepower Challenge” Question (Tuesday, Nov. 5):
We all know the fastest way between two points is a straight line. That’s why the Challenger embraces straightaways.

The fastest time ever run at Pikes Peak is 7:57. That’s too long. If we removed all the curves, making a straight line from top to bottom, how quickly could a Challenger SRT Hellcat Redeye reach the top?
 

“We never said it would be easy,” said Tim Kuniskis, Global Head of Alfa Romeo and Head of Passenger Cars – Dodge, SRT, Chrysler and FIAT, FCA – North America. “But I can guarantee that the time spent behind the wheel of a Challenger SRT Hellcat Redeye, the most powerful, quickest and fastest muscle car, will be worth the effort. And we’ll even help you – I strongly encourage our fans to go to the Dodge Instagram and Twitter channels to find the clues we'll be giving every day to help narrow down the correct response.”

Consumers can visit the Dodge brand’s Twitter and Instagram channels before attempting to answer the questions to discover clues in the form of hidden hashtags in imagery to help narrow down the multiple choice options. 

The “Dodge Horsepower Challenge: 5 Weeks. 5 Questions. 5 Challengers” consists of Bill Goldberg providing horsepower-inspired challenge questions with multiple choice responses online at Dodge.com every Tuesday, beginning Nov. 5, for five weeks. Each week’s new challenge question will launch on Tuesday at 8 a.m. ET and run through the following Monday at 11:59 p.m. ET. The answer to each week’s challenge question will be available on Dodge.com one week from its release (that following Tuesday) at 8 a.m. ET.
 
Bill Goldberg, professional athlete, pro wrestler and automobile aficionado, will announce each week’s challenge question on Dodge.com. Goldberg starred as “Santa” in the Dodge brand’s holiday campaign last year.
 
For official rules, visit Dodge.com.
 
Dodge//SRT
For more than 100 years, the Dodge brand has carried on the spirit of brothers John and Horace Dodge. Their influence continues today as Dodge shifts into high gear with a lineup that delivers unrivaled performance in each of the segments in which the brand competes while moving forward to a future that includes electrified muscle in the form of the next-generation, all-new Dodge Charger.

The next-generation Dodge Charger electrifies a legend, with the Charger retaining its title as the world’s quickest and most powerful muscle car led by the all-new, all-electric 2024 Dodge Charger Daytona Scat Pack. The all-new Dodge Charger will also offer performance choices via multi-energy powertrain options including the 550-horsepower Dodge Charger SIXPACK H.O., powered by the 3.0L Twin Turbo Hurricane High Output engine.

Dodge also keeps its foot on the gas as a pure performance brand with the 710-horsepower Dodge Durango SRT Hellcat, the most powerful SUV ever, and best-in-class standard performance in the compact utility vehicle segment with the Dodge Hornet.

Dodge is part of the portfolio of brands offered by leading global automaker and mobility provider Stellantis. For more information regarding Stellantis (NYSE: STLA), please visit www.stellantis.com.

Follow Dodge//SRT and company news and video on:
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Diane Morgan
Office: (248) 512-0023
Cell: (248) 881-5742
Kristin Starnes
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Cell: (248) 202-9906
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