Stellantis Media Site 2006 Dodge Sprinter: Market Position and Advantages                                                Contact:                                                             Randy                         Jones                                                                                                Todd                         Goyer                                                                                                                                                                                   2006 Dodge Sprinter: Market Position and Advantages                                                                                                                                                           August 31, 2006,                                                                                                                      Auburn Hills, MIch.                                                       -                                               MARKET POSITIONThe benchmark in its class, Dodge Sprinter van and chassis cab models, continue to revolutionize the commercial market for light- and medium-duty vehicles. The class-leading Dodge Sprinter is the latest in a growing product expansion designed to meet the expectations of commercial vehicle customers in North America.DEMOGRAPHICS/TARGET CUSTOMERSmall-Business Customer    10 vehicles or less in fleet, including one to three vans    Entrepreneur, independent businessperson with hands-on management style    Wants dealer to be his one-stop shopping point (i.e., van, upfit and financing package)    Key vocational segments include tradesmen (carpenters, electricians, roofers, HVAC, electricians, etc.); landscaping and lawn maintenance; retailers/wholesalers (i.e., “mom- and-pop” type businesses); and service and delivery (florist, dry cleaner, package/parcel, etc.)Small-Fleet Customer    10-49 vehicles in fleet, including three or more vans    Independent manager with reliable support staff and close pulse on the business    Maintains rigid fleet maintenance and repair schedules    May work directly with an original equipment manufacturer’s dealer commercial sales staff or with a large-fleet representative for vehicle purchase    Key vocational segments include tradesmen (carpenters, electricians, roofers, HVAC, electricians, etc.); landscaping and lawn maintenance; retailers/wholesalers; agriculture; utilities/government/municipalities; and service and delivery (florist, dry cleaner, package/parcel, etc.)MARKET ADVANTAGES    Class leader in fuel economy, versatility and performance    Excels among its competition, and offers the most best-in-class advantages when comparing full-size vans    Best-in-class cargo capacity (473 cu. ft.)    Highest maximum payload (4,824 lbs.)    Lowest side step-in height (17 inches)    Best-in-class turning diameter (36.7 inches)    Best-in-class interior compartment accessibility    Widest rear-door opening (270 degrees)