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September 15, 2012 Fresh on the heels of its introduction to the North American market, the high-performance Fiat 500 Abarth took home a second place finish in the highly-competitive Open division of the 2012 Targa Newfoundland. Proudly wearing racing number “500,” the Fiat 500 Abarth was piloted by two-time Formula DRIFT champion and accomplished stunt-driver Samuel Hubinette, with Targa Newfoundland veteran Jen Horsey as the co-driver. While he is a professional driver, this was Hubinette’s first rally.
August 31, 2012 Faithful to the “small but wicked” saying coined for Karl Abarth’s cars in the 1960s, the 2013 Fiat 500 Abarth embodies the racing traditions that have made it a success on European roadways and racetracks — world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume.
February 29, 2012 The Fiat brand unveiled a new commercial for the 2012 Fiat 500 Abarth. The new ad, “House Arrest,” features iconic bad boy and actor Charlie Sheen and marks the return of Catrinel Menghia, the sensation from the brand’s 2012 Super Bowl commercial. “House Arrest” will air on national and cable broadcast channels. The FIAT brand also announced that it has finished its first year of sales with its best month ever. Sales of the Fiat 500 were up 69 percent (3,227 units) in February compared with the previous month.
February 4, 2012 The Fiat 500 Abarth commercial titled "Seduction" aired during the 2012 NFL Championship game. The commercial and still images are downloadable via the links on the right side of this page.
January 10, 2012 The FIAT brand today announced U.S. pricing for its new 2012 Fiat 500 Abarth. The starting U.S. Manufacturer’s Suggested Retail Price (MSRP) is $22,000 (not including destination).
November 22, 2011 With its high-performance styling and head-turning co-star, the FIAT brand’s first 60-second social media spot promoting the new 2012 Fiat 500 Abarth has seduced more than 1 million YouTube viewers in just one week.
November 15, 2011 Faithful to the “small but wicked” saying coined for Karl Abarth’s cars in the 1960s, the new 2012 Fiat 500 Abarth arrives to America with the racing traditions that have made it a success on European roadways and racetracks — world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume.
October 30, 2011 Faithful to the ‘small but wicked’ saying coined for Karl Abarth’s cars in the 1960s, the new 2012 Fiat 500 Abarth arrives in America with the racing traditions that have made it a success on European roadways and racetracks — world-class performance and precision, purposeful and aggressive styling, high power-to-weight ratio and limited-production volume.
October 30, 2011 Over 10,000 individual race victories, 10 world records and 133 international titles are part of the rich racing heritage behind the acclaimed Abarth marque. In fact, success in competition has always been one of the cornerstones of the Abarth story, and it is no less important now than when Karl Abarth founded 'Abarth & C' over 60 years ago in 1949.
November 15,1908 – Karl Abarth is born in Vienna, Austria ...
2019 Fiat 500 Abarth and 500c Abarth
2018 Fiat 500 Abarth
2017 Fiat 500 Abarth
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